Evaluation

How did you use new media technologies in the construction and research,

planning and evaluation stages?

Before we story boarded our music video we researched music video's of the same genre. In order to do this we used youtube and Myspace. This is showing that web 2.0 has improved the media for the better as now instead of just making a video with no other ideas, you can go online and research/get ideas from different music videos that are already out. Web 2.0 has also improved the way that music videos can be improved as once we finished our music video we put it onto social networking sites such as youtube and Facebook which got us feedback from other people who listen to that genre of music.

The editing software that we used to edit our video was called 'I-movie.' at the start of the project I didnt know how to use the software that well, I could only do the basics of the program. After I spent afew hours learning how to edit I think that our video was edited quite well. We decided to use different editing ways of cutting to different parts of our music video. In order to do this i learnt how to put in things such as swipes and fades. I think this fits in with our music video as it is a up-beat song and this sort of editing was used in the videos we researched within our music genre.

Mise en scene plays a big part in most music videos as if the actors are wearing different clothing throughout the music video then it wont look as good. This is very important in our music video as well although in a lot of it we have changed clothes because we were showing that we have fun anywhere at anytime without girls. I think that our music video follows the hypodermic syringe theory due to the fact that we follow the lyrics of the song during our music video. The hypodermic syringe theory says that the video of a song just follows the lyrics.